Customer Engagement Articles

When we start coming out of this, consumer uncertainty is going to lead many brands to need to find ways to alleviate stress and help customers make a decision so they can buy now. Many changes that have been put into effect are here to stay.  Brands and retailers...

Your business is no doubt going through trying times. Whether YouTube needed to reduce your call center staff thus creating prolonged hold times or your business is experiencing the opposite and you are receiving huge spikes in volume that you are unable to scale...

eTail 2020 Conference We Covered Direct Customer Conversations and Their Value in Driving High Organic Revenue Growth We attended eTail West 2020 this week and were highly impressed with the quality of the sessions.  One key theme that resonated throughout the show...

Conversational commerce is on the rise, and 2019 saw key developments laying the groundwork for one-to-one customer experiences to dominate shopping in the year to come. Increasing usage of mobile devices and social media have transformed consumers’ relationships with...