Linc Global & Lamps Plus
How Lamps Plus Gave Customers Convenient Experiences and Differentiated Their Customer Care Strategy
Setting a New Standard in Customer Care Automation
To be competitive, brands need to differentiate in areas beyond product or price.
With Linc’s Customer Care Automation, Lamps Plus provides improvements over what is offered by competitive online retailers, and in doing so, reaps the rewards with a lift in customer engagement and satisfaction, and reductions in costs.
Lamps Plus selected Linc’s Customer Care Automation (CCA) platform to give customers a seamless experience.
The CCA platform leverages purpose-built automation technology and commerce-specialized capabilities, avoiding the expense and risk of a custom-built solution, and delivering results from day one.
“When customers place an order, they expect immediate updates and answers via communication methods including Facebook Messenger, Amazon Alexa or Google Assistant,” said Hsu. “Linc’s AI platform enables us to enhance and automate our customer communications, while reducing costs.”
~ Angela Hsu | Senior Vice President of Marketing and eCommerce, Lamps Plus
Linc’s platform gives Lamps Plus an advantage, and business results.
Building Opt-In Audience: Lamps Plus gives customers the ability to opt-in to the channels they prefer to use. Across SMS Text and Facebook Messenger, the multichannel organic opt-in rate is almost 30%
Increased engagement: Customers are kept in the loop about their order, with real-time updates available via SMS text and Facebook Messenger, plus live-updating maps and order information via email and web.